[DK GreenRoots] The Clean Energy Economy and the Innovator's Dillemma

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The huge, established companies that drive and profit from the fossil fuel economy seem to be all-powerful. With their billions in profits, together they are a phalanx of Goliaths against a scattered band of Davids advocating for and developing cleaner sources of energy and cleaner methods of transportation.

Today is the perfect day to remember who won that particular engagement.

The 1997 book The Innovator's Dilemma byClayton Christensen describes striking examples of big companies, thought to be at the very top of their game, who were institutionally unable to adapt to changing circumstances. The findings of The Innovator's Dilemma may apply to the transformation of world energy and transportation that is happening today and is strongly accelerating.




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